by theheadbird | Oct 30, 2023 | Business Planning, Fall Planning, Vision and Strategy
In the ever-evolving landscape of the A/E/C world, market shifts can be both challenging and full of opportunities. As we approach 2024, the industry is experiencing significant changes due to capital market constraints, the cost of money, and the changing...
by Sarah | Oct 10, 2023 | Vision and Strategy
Empathy can certainly be viewed as a buzzword that many businesses are unintentionally misusing in core value propositions. But empathy truly can act as an invaluable communication and business growth tool, if it’s defined and implemented effectively. Which is exactly...
by theheadbird | Aug 24, 2023 | Market Research, Podcasts, Vision and Strategy
What do we all do before making a decision? Research. Market research enables architecture, engineering and construction firms to make strategic decisions about their business. Firms can use the information for diverse purposes, including to plan for the future,...
by theheadbird | Aug 17, 2023 | Vision and Strategy
Artificial Intelligence(AI) has been a part of our world for much longer than probably many of us realize (Hello, spellcheck). However, it wasn’t until November of 2022, when Chat GPT was released, that the conversations surrounding AI were introduced to the...
by theheadbird | Jul 17, 2023 | Vision and Strategy
Over the past few weeks, I’ve fielded several phone calls from firms who are finally coming up for air from the backlog of work caused by the pandemic, and there’s a theme I’ve seen emerging over and over again; the importance of business vision. Firms are unsure of...
by theheadbird | May 18, 2023 | Vision and Strategy
You have a Go/No Go decision plan in place for proposals, so why not do the same for your marketing decisions? Are you guilty of looking at your marketing plan as an intricate, year-long plan with every single campaign detail planned? If so, you’re not alone, but...