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What is Market Research: Market Research for AEC

What is Market Research: Market Research for AEC

by Anusha Roehl | Aug 16, 2022 | Business Planning Series, Market Research

You are an expert in your field and that expertise has built your success. But what happens when you want to expand? Or if your growth plateaus? What if market changes force a pivot? How do you know what to do then? Market research for architects, engineers, and...
What is Strategic Planning: Strategic Planning Approaches 101

What is Strategic Planning: Strategic Planning Approaches 101

by Anusha Roehl | Aug 16, 2022 | Business Planning Series, Marketing, Comms, Strategy

Strategic planning is an extraordinarily complex and integrated topic that requires analysis and consideration of individual and organizational psychology, psychographic, and social-technographic information in addition to KPIs and market data. It is a phenomenal...
What is a Professional Development Plan: Helping Your Employees Level Up

What is a Professional Development Plan: Helping Your Employees Level Up

by Anusha Roehl | Aug 16, 2022 | Business Planning Series, Marketing, Comms, Strategy

Companies set expectations for employees when they first come onboard and the expectations can change or be adjusted as the company needs, the scope of the position and/or the employee skills/knowledge evolves. In many cases employees are expected to shift and adjust...

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