by theheadbird | Nov 11, 2023 | Business Planning, Fall Planning, Market Research, Podcasts
Good research begins with a good framework. Listen in as Sarah chats with Frank Lippert and Kate Robinette of GoStrategies about how to build those plans on good research. They talk about defining the use of the data before you start, reframing the questions to get...
by theheadbird | Oct 30, 2023 | Business Planning, Fall Planning, Vision and Strategy
In the ever-evolving landscape of the A/E/C world, market shifts can be both challenging and full of opportunities. As we approach 2024, the industry is experiencing significant changes due to capital market constraints, the cost of money, and the changing...
by Sarah | Aug 30, 2023 | Fall Planning, Market Research, Podcasts
Sarah sits down with Keelin Cox of the AEC Marketeer podcast to break down market research; What it is, and why firms should invest in Market Research. Tap here to listen to the full...
by theheadbird | Aug 24, 2023 | Market Research, Podcasts, Vision and Strategy
What do we all do before making a decision? Research. Market research enables architecture, engineering and construction firms to make strategic decisions about their business. Firms can use the information for diverse purposes, including to plan for the future,...
by theheadbird | Apr 24, 2023 | Market Research
Market Research is a mysterious term for many. It’s used as a catch-all for various research types that inform how firms make decisions, capture work, and plan for the future. So what is it? Why do I need it? Where do I find this unicorn? And what do I do with it?...