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How to use the growth strategy matrix

How to use the growth strategy matrix

by Suzanne King | Sep 17, 2025 | Business Planning, Market Research, Strategic Growth, Vision and Strategy

Growth in the A/E/C industry is not for the faint of heart. Markets shift, clients evolve, and even the most seasoned leaders can feel caught between chasing opportunities and sticking to what’s safe. The truth is, growth can feel messy, especially when it’s reactive...
Go to Industry Research and Pulse Resources for AEC Marketing & Strategy

Go to Industry Research and Pulse Resources for AEC Marketing & Strategy

by Suzanne King | Aug 25, 2025 | Fall Planning, Market Research

Market research can feel like a big, abstract concept, but at the end of the day, it’s about knowing where to look for the right insights. Over the years, I’ve built a go-to list of resources that I check regularly to understand market shifts, track competitor trends,...
Growth Strategy in a Time of “What Now?”

Growth Strategy in a Time of “What Now?”

by Suzanne King | Apr 9, 2025 | Growth Officer, Market Research, Strategic Growth, Strategy Officer

When the market’s a mess, strategy matters Let’s face it: growth isn’t a straight line. It’s more like a tangle of spaghetti—especially in the AEC industry right now. Markets are jittery. Federal funding is murky. Your principals are pulling in different directions,...
Keep it simple: Visioning for 2025

Keep it simple: Visioning for 2025

by Suzanne King | Feb 25, 2025 | Business Planning, Market Research, Strategic Growth

February is a time for reflection at The Flamingo Project. We look back on the past year and cast a vision for what’s ahead. January often feels like a whirlwind of “new year, new you” energy, so we let the dust settle, find our footing, and then go.  If you’re...
Professional Services Marketing Podcast: Good Research

Professional Services Marketing Podcast: Good Research

by theheadbird | Nov 11, 2023 | Business Planning, Fall Planning, Market Research, Podcasts

Good research begins with a good framework. Listen in as Sarah chats with Frank Lippert and Kate Robinette of GoStrategies about how to build those plans on good research. They talk about defining the use of the data before you start, reframing the questions to get...
Demystifying Market Research Podcast

Demystifying Market Research Podcast

by Sarah | Aug 30, 2023 | Fall Planning, Market Research, Podcasts

Sarah sits down with Keelin Cox of the AEC Marketeer podcast to break down market research; What it is, and why firms should invest in Market Research. Tap here to listen to the full...
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