by Suzanne King | Jun 20, 2026 | Strategic Growth
If you are reading this, something is already prompting the question. Maybe Q1 landed harder than you expected. Maybe the team is executing well, but the firm is not winning the work it should be. Maybe you have a growth plan that everyone nodded at, and nobody has...
by Suzanne King | May 4, 2026 | Strategic Growth
DOES EVERYONE IN THE ROOM KNOW WHAT SUCCESS LOOKS LIKE? It’s the question we ask first when a firm brings us in to lead a growth initiative, a rebrand, a new market entry, or a post-merger alignment. And it’s the question that, honestly, most executive teams can’t...
by Suzanne King | Apr 27, 2026 | Business Planning, Market Research, Strategic Growth
A lot has changed since October. Here’s how to tell if your AEC Growth Plan is still pointing at the right target —and what to do when it isn’t. April is the moment of truth for most AEC growth plans. Q1 is behind you, Q2 is just getting started, and somewhere between...
by Suzanne King | Jan 30, 2026 | Business Planning, Market Research, Planning Season, Strategic Growth, Vision and Strategy
January has a funny way of sobering us up. In the fall, you planned. You workshopped. You debated priorities. You built the business plan, nodded confidently, and kicked things off on January 1 with fresh notebooks and big energy. And now it is late January. The...
by Suzanne King | Jan 8, 2026 | Strategic Growth
On January 8, the Society for Marketing Professional Services (SMPS) celebrates AEC Growth Professionals Day—a moment dedicated to recognizing the marketers, business developers, and strategists who drive growth across the architecture, engineering, and construction...
by Suzanne King | Oct 3, 2025 | AI, Client Experience, Market Research, Strategic Growth
Ida Cheinman of Substance151 kicked off a LeadForward session with a powerful conversation about employee advocacy, technology, and culture in AEC firms. She opened with a simple but important question: How do we truly know when employees are proud of their workplace?...