by Suzanne King | May 5, 2026 | Business Planning, Market Research, Strategic Growth
What 25 Years of Industry Signals Reveal Over the past 25 years, the AEC industry hasn’t changed overnight. It has shifted gradually—through signals many of us didn’t recognize until they became impossible to ignore. As a strategic growth consultant working with...
by Suzanne King | May 4, 2026 | Business Planning, Fall Planning, Strategic Growth
DOES EVERYONE IN THE ROOM KNOW WHAT SUCCESS LOOKS LIKE? It’s the question we ask first when a firm brings us in to lead a growth initiative, a rebrand, a new market entry, or a post-merger alignment. And it’s the question that, honestly, most executive teams can’t...
by Suzanne King | Apr 27, 2026 | Business Planning, Fall Planning, Strategic Growth
A lot has changed since October. Here’s how to tell if your AEC Growth Plan is still pointing at the right target —and what to do when it isn’t. April is the moment of truth for most AEC growth plans. Q1 is behind you, Q2 is just getting started, and somewhere between...
by Suzanne King | Jan 30, 2026 | Business Planning, Client Experience, Strategic Growth, Vision and Strategy
January has a funny way of sobering us up. In the fall, you planned. You workshopped. You debated priorities. You built the business plan, nodded confidently, and kicked things off on January 1 with fresh notebooks and big energy. And now it is late January. The...
by Suzanne King | Jan 8, 2026 | Strategic Growth
On January 8, the Society for Marketing Professional Services (SMPS) celebrates AEC Growth Professionals Day—a moment dedicated to recognizing the marketers, business developers, and strategists who drive growth across the architecture, engineering, and construction...
by Suzanne King | Oct 3, 2025 | AI, Client Experience, Market Research, Strategic Growth, Strategy Officer
Ida Cheinman of Substance151 kicked off a LeadForward session with a powerful conversation about employee advocacy, technology, and culture in AEC firms. She opened with a simple but important question: How do we truly know when employees are proud of their workplace?...
