by theheadbird | Oct 30, 2023 | Business Planning, Market Research, Planning Season, Vision and Strategy
In the ever-evolving landscape of the A/E/C world, market shifts can be both challenging and full of opportunities. As we approach 2024, the industry is experiencing significant changes due to capital market constraints, the cost of money, and the changing...
by Sarah | Oct 10, 2023 | Client Experience, Market Research, Strategic Growth
Empathy can certainly be viewed as a buzzword that many businesses are unintentionally misusing in core value propositions. But empathy truly can act as an invaluable communication and business growth tool, if it’s defined and implemented effectively. Which is exactly...
by theheadbird | Aug 17, 2023 | AI, Vision and Strategy
Artificial Intelligence (AI) has been part of our world for much longer than many of us realize (Hello, spellcheck). However, it wasn’t until November 2022, when ChatGPT was released, that conversations about AI entered the mainstream. Some people were prepared to...
by theheadbird | May 18, 2023 | Vision and Strategy
You have a Go/No Go decision plan for proposals, so why not do the same for your marketing decisions? Are you guilty of treating your marketing plan as an intricate, year-long plan with every campaign detail mapped out? If so, you’re not alone, but there’s a better...
