by Suzanne King | Dec 1, 2025 | AI, Brand and Messaging, Client Experience
If there’s a theme emerging from our LeadForward session with Ida Cheinman of Substance151, it’s that technology isn’t slowing down to let anyone catch up. The first blog in this series explored how tools like Amplify and Qualtrics can support employee advocacy — but...
by Sarah | Sep 2, 2025 | Brand and Messaging, Planning Season, Strategic Growth, Vision and Strategy
Navigating market shifts in AEC has never been more critical. Some shifts come quietly, others make a lot of noise, but all of them create ripples that affect how firms do business. The key is not to avoid shifts, it’s to understand where they hit your business and...
by Sarah | Dec 11, 2023 | AI, Brand and Messaging, Business Planning
Unless your head’s been buried in the sand, you know that artificial intelligence (AI) has been in the limelight for good and bad reasons. One of the things that sets businesses apart is their ability to innovate which often means embracing new technology; In this...
by Sarah | Mar 13, 2023 | Brand and Messaging
Differentiation in your architecture, engineering, or construction (A/E/C) firm in today’s highly competitive market is critical to ensure its success. With so many firms offering similar services, it can be challenging to stand out from the flock. One effective way...
by Amanda Roehl | Aug 16, 2022 | Brand and Messaging, Client Experience, Vision and Strategy
Companies set expectations for employees when they first come onboard and the expectations can change or be adjusted as the company needs, the scope of the position and/or the employee skills/knowledge evolves. In many cases employees are expected to shift and adjust...