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WHICH PLANNING FRAMEWORK IS RIGHT FOR YOUR AEC FIRM?

WHICH PLANNING FRAMEWORK IS RIGHT FOR YOUR AEC FIRM?

by Suzanne King | Aug 5, 2026 | Business Planning, Planning Season

A practical guide to seven strategic planning models — and how to know which one fits where your firm is right now. Every few years, a planning framework catches fire in the AEC industry. Firms adopt it because a peer firm swears by it, or because someone came back...
FALL PLANNING: INTELLIGENCE YOU NEED

FALL PLANNING: INTELLIGENCE YOU NEED

by Suzanne King | Jun 22, 2026 | Business Planning, Planning Season

Before the off-site, the goals, and the spreadsheets…Here is what to gather first September feels like the planning month. October is when the off-sites happen, and the goals get set. November is when the documents get finalized. But the firms that show up to...
GROUNDHOG DAY AND YOUR BUSINESS PLAN: WHAT TO ADJUST NOW

GROUNDHOG DAY AND YOUR BUSINESS PLAN: WHAT TO ADJUST NOW

by Suzanne King | Jan 30, 2026 | Business Planning, Market Research, Planning Season, Strategic Growth, Vision and Strategy

January has a funny way of sobering us up. In the fall, you planned. You workshopped. You debated priorities. You built the business plan, nodded confidently, and kicked things off on January 1 with fresh notebooks and big energy. And now it is late January. The...
HOW TO USE THE GROWTH STRATEGY MATRIX

HOW TO USE THE GROWTH STRATEGY MATRIX

by Suzanne King | Sep 17, 2025 | Business Planning, Planning Season, Strategic Growth

Growth in the A/E/C industry is not for the faint of heart. Markets shift, clients evolve, and even the most seasoned leaders can feel caught between chasing opportunities and sticking to what’s safe. The truth is, growth can feel messy, especially when it’s reactive...
NAVIGATING MARKET SHIFTS IN THE A/E/C INDUSTRY

NAVIGATING MARKET SHIFTS IN THE A/E/C INDUSTRY

by Sarah | Sep 2, 2025 | Brand and Messaging, Planning Season, Strategic Growth, Vision and Strategy

Navigating market shifts in AEC has never been more critical. Some shifts come quietly, others make a lot of noise, but all of them create ripples that affect how firms do business. The key is not to avoid shifts, it’s to understand where they hit your business and...
GO TO INDUSTRY RESEARCH AND PULSE RESOURCES FOR AEC MARKETING AND STRATEGY

GO TO INDUSTRY RESEARCH AND PULSE RESOURCES FOR AEC MARKETING AND STRATEGY

by Suzanne King | Aug 25, 2025 | Market Research, Planning Season

Market research can feel like a big, abstract concept, but at the end of the day, it’s about knowing where to look for the right insights. Over the years, I’ve built a go-to list of resources that I check regularly to understand market shifts, track competitor trends,...
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